About See Something, Say Something
“If You See Something, Say Something®” is a national campaign that raises public awareness of the signs of terrorism and terrorism-related crime, and how to report suspicious activity to state and local law enforcement. “If You See Something, Say Something®” is more than just a slogan; we all play a role in keeping our communities safe.
About SeeSayDay
September 25 is as “If You See Something, Say Something®” Awareness Day, also known as #SeeSayDay. On this day, DHS and its campaign partners across the country come together to remind the public to be aware of suspicious activity and how to report suspected activity to local authorities.
The look and feel for 2023’s SeeSayDay draws upon the branding motif of their logo shape: a speech bubble. The stock photo subjects are either ‘observing’ or ‘reporting suspicious activity.’ I had the honor of contributing to the execution of the full design suite for the campaign.
Phase 1: Promotional Content
Social media graphics meant to spread awareness and call the public to action. Select images from series.
Phase 2: Day Of Content
Select images from series.
Shared around the US
Our designs were shared by many organizations hoping to spread the word about reporting suspicious activity to the See Something, Say Something campaign.
Getting Involved
Internal and external engagement graphics were shared with DHS partners to add to their own emails, virtual backgrounds, and more.
